Site Requirements

Here at Innity, we support publishers of all shapes and sizes.

Increase the chances of your application being approved by understanding what we look for and following our website/app criteria. Before applying, double check if your website has completed the following steps.

Criteria Web App
Minimum traffic required (monthly) 200,000 page views
40,000 unique visitor
100,000 screen views
5,000 active users
5,000 app downloads
Content Based
not simply a list of links or advertisements, nor centered on making money off advertisers.
Fully functional website/app at all levels
no "under construction" sites or sections
Content updated frequently (daily)
Adult Content X X
Infringe on any personal, intellectual property or copyrights. X X
Audio/video download, online streaming and file-sharing. X X
Traffic generated by any of the following methods:
  • listings on newsgroups
  • unsolicited bulk commercial e-mailing
  • instant messenger postings
  • chat room postings
Traffic generated by engaging in fraudulent methods:
  • robots
  • spiders
  • auto-spawning browsers
  • auto-reloading
  • meta refreshes
  • any other form of fraudulent or artificial traffic

If you answered yes to all the above, you are now ready to become an Innity Publisher!

Disclaimer: Innity reserves the right to reject any application. Applications that are blatantly in violation of our criteria may not receive a response.


How do I join Innity's Audience Network?

  • Please visit publishers/apply-form.php to complete the application.
  • Our Publisher Department will review your application. Once we have reviewed your site, we will send you an email with details on your application status. If approved you will receive the link to Advenue as well as username and password of your account.
  • Log in to your account to manage ad, check your earnings, monitor campaign performance, etc.

Can I join Innity's Audience Network if I am already a part of another ad network?

Yes. We do welcome publishers to display ads from other ad networks along with Innity's Audience Network ads. However, you are responsible for any contractual issues that may arise with other ad networks as a result of serving Innity's Audience Network ads directly.

What should I do if my application is rejected?

Certain minimum requirements need to be fulfilled as indicated above. We welcome you to reapply once the site has met the requirements.

** Please note, you will be allowed to reapply only after 30days from the date of rejection.

A network representing many Web sites in selling advertising, allowing advertising buyers to reach broad audiences relatively easily through run-of-category and run-of-network buys.

Innity's Audience Network is South East Asia's largest online marketing platform for online advertisers, agencies and publishers that specialize in pay for performance advertising. By joining the network, you will be paid for ads running on your site in CPM, CPA, CPC and CPE model.

  • CPM – Cost Per Thousand Impressions
    For every 1000 times an ad is served, you will get an amount of money. For example, RM 12 per CPM.
  • CPA – Cost Per Acquisition
    You will be paid for leads generated on your site (e.g. product trial sign up, submission of survey, etc.)
  • CPC – Cost Per Click
    You will be paid when users click on the ads.
  • CPE – Cost Per Engagement
    CPE (Cost Per Engagement) is a new advertising model where advertisers only pay for engagements generated by visitors from your site.
    Engagement is defined when a user responds to the ad through the act of experiencing the features of the ad format. These features include advergames, videos or even social sharing. It includes actions such as roll-over the ad unit to find out more or to start a flash game or send a viral message to a friend where the duration exceeds 3 seconds.
  • CPV – Cost Per View
    You will be paid when the users initiate to play the video or the video auto-play for at least a certain amount of time.

Innity's Audience Network supports websites' content of all languages including English, Malay, Chinese and other languages.
Yes, our Advenue platform allows you to reject campaigns that you do not wish to run. All campaigns will be treated as accepted by default.
A channel consists of sites that have a similar audience or content (e.g. Automotive, Real Estate, etc.) and is sold to advertisers as a group, instead of by individual sites or ad locations.
Our team will categorize your site to the appropriate channel after reviewing the content of the site.